5 Stocks Seeing Big Analyst Downgrades

By Larry Gellar Here we have 5 of the latest analyst downgrades. While Google (GOOG) and Electronic Arts (EA) are two technology companies with unique challenges, DirecTV (DTV), Kroger (KR), and Citigroup (C) are facing macroeconomic headwinds. Let’s see what’s been happening with these 5 stocks: DirecTV, Inc. Analyst action: UBS downgraded DirecTV from Buy to Neutral. The bank now has a price target of $46 on the stock due to weakening subscriber growth. Recent headlines: DirecTV will begin offering BabyFirstTV to all of its customers. Here’s what DirecTV’s Reagan Feeney had to say: “We’re delighted to have BabyFirstTV, the trusted TV network for families of young children with a 97 percent satisfaction rate, as part of our DIRECTV programming lineup. As one of the world’s leading television providers, we are continually looking at new ways to enhance the family viewing experience and create more value for loyal customers.” DirecTV is also using some interesting sponsorships to further promote itself. For instance, the Celebrity Beach Bowl, which takes place in Indianapolis during Super Bowl weekend, will bear DirecTV’s name. Other news for DirecTV has centered on the recently introduced Next Generation Television Marketplace Act, which figures to benefit DirecTV if…